Home Services Sector Thrives as Homeowners Choose to Update Over Selling

The home services sector remains robust as homeowners opt to update their properties rather than sell, according to Paul Flick, founder and CEO of Premium Service Brands (PSB). With over 1,000 locations across the U.S. and Canada, PSB franchises like 360° Painting, ProLift Garage Doors, and Maid Right are capitalizing on this trend by offering reliable and trusted services to homeowners looking to invest in their properties.

Flick highlights the recession-resistant nature of home services, noting that homeowners prioritize maintaining their largest investment over discretionary spending. This sentiment is reflected in the steady demand for PSB's services, which range from cosmetic updates to more substantial home improvements. Despite the minor role of pre-listing home improvements in their business, PSB's multi-brand ownership model allows franchisees to meet diverse consumer needs efficiently, fostering trust and repeat business.

For aspiring franchisees, Flick emphasizes the importance of commitment, sufficient capital, and adherence to PSB's proven system. Looking ahead, he anticipates continued growth in the home services industry, driven by the housing shortage and homeowners' desire to protect their equity through quality home maintenance and improvements.