California Tortilla Revives Shark Week Promotion with Free Shark Fin Hats and Tacos

California Tortilla is bringing back its Shark Week promotion, offering customers a unique blend of culinary enjoyment and interactive fun. From July 23, purchasing a fish taco in-store will earn customers a complimentary Shark Fin Hat, available while supplies last. Wearing the hat back to any California Tortilla location by the month's end grants a free fish taco with any purchase. Furthermore, sharing a photo wearing the hat on social media and tagging @caltort adds a free taco to the user's Burrito Elito account.

Keith Goldman, President & CEO of California Tortilla, shared his excitement about the promotion, emphasizing its fit with the brand's mission to offer bold flavors and unforgettable experiences. This promotion is a highlight of the brand's 30th-anniversary festivities, reflecting its dedication to innovation and engaging customers in novel ways. Known for its creative promotions, such as Pop-Tart giveaways and the Wall of Flame hot sauce bar, California Tortilla continues to infuse the fast-casual dining experience with fun and creativity.

The Shark Week promotion is a testament to California Tortilla's strategy to keep the dining scene lively and interactive. For more information, visit https://CaliforniaTortilla.com.